Helping brands and businesses get social
 
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WELCOME TO

SOCIALIZE
with Kimmie + Cass

Born in 2017, Socialize is an in-depth workshop series helping brands and businesses get social.

With social media on the rise, it’s more important than ever for organizations and individuals to have a strong social presence in order take their business to the next level - both in person and online.

It’s time to stop blaming the algorithm and finally get to work.

 
 
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SOCIAL MEDIA WORKSHOP IN BOZEMAN, MONTANA

5 WEEKS - ONE WORKSHOP PER WEEK

We'll meet once a week in Heyday’s workshop space in the heart of Downtown Bozeman for a night of education and "socialization." Each workshop will build upon the previous and give you a hands-on approach to modern marketing. We hear there’s even snacks…

 
SOCIAL MEDIA WORKSHOP IN BOZEMAN, MONTANA

2 experts - hosTed by Kimmie + Cass

Kimmie + Cass are dedicated experts in the field of social media marketing and will be with you every step of the way. They specialize in developing genuine online communities and helping brands absolutely crush it in the social media space.

 
SOCIAL MEDIA WORKSHOP IN BOZEMAN, MONTANA

1 MAIN FOCUS - DISCOVER THE KEY TO SOCIAL MEDIA

Maintaining a presence on social media is an absolute vital part to your business. Gone are the days where advertising budgets are spent on print ads, radio and television spots. If you want your customer’s attention, you’ll need to have your content placed where their eyes are…

coming fall 2019

 
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course outline

Workshop Schedule

 

This workshop is different.

We dive right in, get down to the nitty gritty, and uncover all the social media secrets actually worth talking about.

It’s 5 weeks, because no - you can’t learn this in just an hour.

 
 

Mon. 4/1
or
Wed. 4/3


5:30 - 7:00 pm

What Is It +
Why In The Hell Do You Need It?

  • An overview of social media platforms

  • Why each is beneficial for business

  • Explore ways to find and measure the value of social media

  • Building blocks of a successful Instagram

  • How to talk to the right people

– 

Mon. 4/8
or
Wed. 4/10


5:30 - 7:00 pm

Content Is Key:
What To Post + When

  • The importance of planning

  • Tools + resources to help manage your social

  • The balance of creation vs. curation

  • Listening to the data to maximize your efforts

  • Creating a strong + consistent visual identity

  • Getting creative on the ‘gram

Mon. 4/15
or
Wed. 4/17


5:30 - 7:00 pm

Define Your Brand,
Grow Your Following

  • Being Yourself; How to create your unique, consistent voice

  • An overview of hashtags

  • How the algorithm works (for now!)

  • How to keep your audience engaged

  • Instagram Stories; Humanizing your brand

 

 

Mon. 4/22
or
Wed. 4/24


5:30 - 7:00 pm

Collaboration Over Competition;
Let’s Get Social

  • How to stay authentic to your brand while working with others

  • Partnerships vs. Collaborations

  • The importance of protecting your content

  • The deal on reposts, earned media + features

  • Boost relationships with influencer marketing

Mon. 4/29
or
Wed. 5/1


5:30 - 7:00 pm

Setting Yourself Up
For Long-Term Success

  • Save time and maximize your efforts with social media management tools

  • Explore other platforms to find what works for you

  • Plan for the future + automate your efforts

  • Social media dos + don’ts


BONUS
BONUS
BONUS


TBD

One-On-One
Follow Up

Once the workshops are over, you have the opportunity to schedule a 60-minute private session with Kimmie and Cass to dive into your own social media strategy, what you’re currently struggling with, and walk away with clarity and advice to really take things to the next level.




coming fall 2019

 
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but, wait

Who’s It For?


This workshop isn't for everyone, but it is for:

Entrepreneurs who want to take their brand to the next level

Marketing Agencies who want a competitive edge

Small Businesses who need a fresh perspective

Students seeking real world tools on branding, social media + more

Bloggers + Influencers looking to step up their digital presence

Some things we recommend:

Basic understanding of social media, specifically Instagram

An Instagram Business Account connected to your Facebook Business Page

A developed visual identity for your brand in place; logo, color palette, font kits, etc.

Availability to attend all five sessions of Socialize

Willingness to dedicate time, energy + enthusiasm to your social media presence after Socialize ends. Trust us, it works if you put in the work

 

coming fall 2019

 
 
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MEET YOUR HOSTS

Kimmie + Cass

 

 
 

MEET KIMMIE


DESIGN JUNKIE

MOUNTAIN LOVER

WILD ABOUT GROWTH + VISION


While attending Montana State University and receiving her BA in Graphic Design, Kimmie began working as a sales associate at Heyday. A couple years into the job she asked “Does Heyday have a Facebook? I could help with it if so!”, and she’s been social media-ing ever since! 

After graduating in 2014, she accepted a job as the Marketing Coordinator. She is the designer of their exclusive product line, oversees the online store, creates their content, and of course, manages all the digital, print, and social media marketing.

Get social with Kimmie here.

social media workshop in bozeman, montana
 
 
 
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MEET CASS


MARKETING NERD

WELLNESS ENTHUSIAST

HOOKED ON BUILDING COMMUNITY


After losing a parent in 2013, Cass began blogging as a way to express her stress and emotions. Little did she know, this online outlet would open up a whole new world of opportunities as well as an exciting and meaningful career path in the digital space.

Cass is now a full-time blogger, marketing consultant, and social media strategists who specializes in developing genuine online communities for brands wanting to grow their digital presence, build an authentic audience, and absolutely crush it online.

Get social with Cass here.

 

coming fall 2019

 

check out what past ‘Socializers’ had to say

coming fall 2019

 
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